xo creative co | brand and website design for business owners

coffee lover

doodle dog mom

wine enthusiast

country music obsessed

coffee lover ✰ doodle dog mom ✺ wine enthusiast ✿ country music obsessed

Get to Know

XO Creative Co.

xo creative co | custom websites and logos for small businesses

Hi, I’m Alyssa—your go-to designer for scroll-stopping brands and websites that make people stop and say, “Wow!”

I believe in bold designs, authentic connections, and helping you ditch the late-night DIY stress (because you deserve better than Googling how to resize an image at 2 a.m.). My designs are all about showing off what makes you unique, helping you stand out in your industry, and building something that feels as good as it looks.

xo creative co | custom websites and logos for female business owners

To empower business owners to ditch the stress of DIY design and step confidently into a brand that feels like home. I craft custom websites and branding that are as bold, unique, and hardworking as you are, all while teaching you the skills to maintain and grow them yourself. Because your business deserves more than ‘good enough’—it deserves to shine.

THE HEARTBEAT

A world where business owners feel unstoppable—where they have the tools, knowledge, and confidence to create and maintain brands that don’t just stand out but stay ahead. XO Creative is here to inspire a new era of entrepreneurs who build businesses that reflect their true selves and take the world by storm.

THE DREAM

Why XO Creative Co.?

Because I believe…

  • Your brand should be as unique as your business.

  • Standing out isn’t optional—it’s your secret weapon.

  • You don’t need a massive budget to look like a million bucks.

  • And DIY doesn’t have to mean “looks like I made it in Canva.”

VALUES

Authenticity First
Every design and interaction is rooted in honesty and staying true to your unique story. I believe your brand should be as real and relatable as you are.

Empowerment Always
Teaching clients to confidently update and maintain their own websites is at the heart of what I do. Knowledge is power, and I’m here to hand you the keys to your digital kingdom.

Standout Confidence
Your brand should be bold, unapologetic, and unmistakably yours. I help you break free from the crowd so your business gets the spotlight it deserves.

Results That Inspire
My goal is to help you create a brand and website that not only looks incredible but also drives real growth, helping you scale your business and live out your dreams.

Working Together | Squarespace Website Design

I’m not just a designer—I’m your collaborator, your cheerleader, and maybe even the person who’ll remind you to grab a snack when you’re too busy crushing it. Together, we’ll create something that screams you (in the best way) and teaches you how to keep it looking fresh long after launch day.

So, let’s say goodbye to boring, cookie-cutter designs and hello to something as unique as your business. Ready to get started? I can’t wait to see what we’ll create together.

MEET ALYSSA (& Ella) ~ The face(s) behind XO Creative Co.

Hey there! I’m Alyssa—your go-to designer, hype woman, and the creative force behind XO Creative Co. If you’re here because you’re ready to say goodbye to the late-night DIY stress and hello to a brand and website that screams you, then welcome—you’ve found your new business bestie.

So, How Did We Get Here?

Let’s rewind for a sec. Before I dove headfirst into the design world, I spent years in higher education, helping students chase their dreams. But deep down, I had one of my own—a dream to create something bold, something beautiful, and something that let me be my own boss.

Fast forward to 2023: I took a leap, invested in myself, and turned a little Instagram account into XO Creative Co. (Spoiler alert: best decision ever.) Now, I get to do what I love every day—helping business owners like you turn your big ideas into brands and websites that shine as bright as your passion.

xo creative co | Brand and Website Designer.jpg
Alyssa Cannella | Brand and Website Designer.jpg

I Get You…

I know what it’s like to be in your shoes. Starting and running a business is no joke—it’s late nights, endless Google searches, and a rollercoaster of emotions: the fear of failure, the thrill of success, and everything in between. I’ve been there, feeling the overwhelm of juggling it all while trying to create something meaningful.

That’s why I’m so passionate about what I do. I want to help you skip the stress and get straight to the good stuff—building a brand and website that make you excited to show up for your business every single day.

So, Why Work with Me?

When we work together, I’m not just your designer—I’m your business bestie, your cheerleader, and your collaborator. I’ll be there to help you dream big, make bold moves, and create something that’s not just beautiful but strategic and you.

Here’s the deal:

  • I’ll help you create a brand and website that stand out in your industry and feel authentically yours.

  • I’ll teach you how to update and maintain your website yourself—no tech meltdowns required.

  • I’ll make sure the process is as fun and exciting as the moment you had your first big idea.

You’ve got big dreams and even bigger goals—let’s bring them to life. Together, we’ll create a brand and website that turns heads, tells your story, and sets you up for success.

Sound good?

The name XO Creative Co. holds a special place in my heart because it’s inspired by one of the most important people in my life: my grandma, Meme. She was the definition of unconditional love—always there for me, always my biggest supporter, and always signing off cards or phone calls with her signature “love, love, love” or a sweet “xoxo.”

When it came time to name my business, I knew I wanted something that carried her love and warmth into everything I do. So, XO Creative. was born—a way to keep a piece of her with me every day as I help others chase their dreams.

I miss her more than words can say, but I like to think she’d be proud of the work I’m doing and the love I pour into every project. Meme’s love was a gift, and XO Creative. is my way of sharing that love with you.

xo creative co | authentic brand design
xo creative co designing brands and websites with intentionality and strategy